Connect with your community today by advertising on Patch! (Shutterstock),
Every entrepreneur knows that building brand awareness and attracting local customers are key to owning a successful small business. With the stress of working long hours and building up a team of trusted employees, though, the task of advertising your business can often be pushed aside.
Luckily, Patch is here to do some of that heavy lifting for you. For years, small businesses across the country have enlisted Patch’s advertising resources to stay connected to their customers and neighbors — and we want to do the same for you.
Whether you’re looking for increased brand exposure, personalized help from one of Patch’s Client Success managers or a content partnership to help reach your fan base, Patch offers a plethora of options that will help guide your business toward growth, all while relieving some of that built-up stress in the process.
Here are six paid advertising opportunities that will allow our local marketing experts to help you spread the word about your business in 2022 and beyond:
1. Increase Your Brand Awareness
Use Patch’s advanced digital targeting network to reach local audiences not just on Patch but also on other highly trafficked sites. We can target by demographic, behavior, ZIP code and more.
2. Get Profiled On Patch
Build your local fan base through Patch Spotlights — our profiles of local business leaders and owners. Spotlights appear on Patch, in our email newsletters and on our Facebook pages.
Find out how Patch can help your business succeed here.
3. Post Your Business News And Updates
Are you a new restaurateur hoping to announce the details of your grand opening? A local pet shop owner sharing news of upcoming pet adoptions? A lawyer spreading the word about your practice? Post as a Community Partner and get your content in front of nearby audiences.
4. Get Personalized Help From A Patch Client Success Manager
From setting up ad launches to troubleshooting any issues, a member of Patch’s Client Success management team will be there every step of the way during your campaign. They help to coordinate content such as the Spotlights feature or Community Partner articles and ensure that everything is running smoothly. Plus, you’ll get automated monthly reporting on your ads, as well as more-detailed reporting by request.
5. Take Over Your Local Patch
We’ve rounded up the best ways to get the word out about your business and put them all into the Patch Town Takeover package. Here’s what it offers:
- High-impact display ads on desktop
- Native display ads on mobile
- Branded content that flows to Patch social pages for extended reach
- High-impact placement in Patch’s famous local daily newsletter
- Exclusive presence on local category pages
6. Make Your Business More Visible To Search Engines
The Patch Business Directory is back and better than ever. Our new directory allows you to create a landing page for your business with built-in contact information (including a click-to-call feature) to make you more accessible to people searching for you.
